‘Bourbon world’: How these women created the ultimate bourbon country tourism experience

The Yascone Family

View the full post at the Courier Journal

Meet the Yascone family and get to know how this group of women are redefining bourbon tourism around the world.

“For the past eight years, they’ve hosted international groups in their string of 11 private rentals that stretch from Louisville to the Appalachian Mountains. Much like Americans seek cultural experiences when they travel the globe, the visitors who come from Korea, China, Japan Spain, Australia, and the United Kingdom are eager for an authentic Kentucky adventure. Through Yascone Enterprises and its hospitality focus the family of entrepreneurs has become experts in curating travel throughout the Bluegrass State.”


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